Netflix will stop DVD rentals and the red envelope is toast


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It’s really the end of the road for Netflix’s DVD rental business. In September, Netflix will cease mailing those iconic red Netflix envelopes filled with DVD movies that devoted subscribers once collected three at a time. It’s truly the end of a bygone era.

If you’re reading this and wondering what the heck we’re talking about and why Netflix felt the need to announce the change on Tuesday (opens in new tab), perhaps you are one of the 209 million Netflix streaming service subscribers, but you never rented a physical DVD from Netflix.

Be kind, rewind

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