India Tablet Market Returns to Growth in 2020 with 2.8 million shipments, up 14.7% YoY: IDC


Post Tags

According to the recent report released by International Data Corporation (IDC), the Indian tablet market recorded 14.7% YoY growth with shipments totaling 2.8 million units in 2020.

The Indian tablet market is witnessing this growth after four consecutive years of decline due to the spike in e-learning demand amid COVID-19. The report also says that the consumer shipments reported a 59.8% growth over 2019. However, commercial shipments declined by 14.3% YoY as few government projects were postponed to 2021.

Tablets under the budget between $100<$200 (Rs. 7300 to Rs. 14,000) contributed to more than half of total tablet shipments in India. Notably, the market above $300 (Rs. 22,000) also witnessed an impressive growth of 72.3% YoY, supported by strong shipments of Galaxy Tab S6 Lite and iPad 10.2”.

Coming to the market share, Lenovo maintains its lead in the Indian tablet market as it observed a 6.6% growth in its shipments. The company also reported its biggest consumer year with 153% YoY growth in 2020.

Samsung also jumped 13% in its market share with 157% growth compared to 2019. The Cupertino tech giant replaced iBall in the third place with 13% YoY growth in its shipments. iBall and Huawei take fourth and fifth place respectively.

This year iBall saw a 69.9% decline in its shipments as vendors struggled in managing the supplies during the pandemic, claims the report. Huawei on the other hand tripled its shipment from last year.


Source link

Comments are closed.