Microsoft’s Bing search engine has become the default browser for OpenAI’s ChatGPT. The new AI integration is also expected to boost the search engine that’s trailed far behind Google for as long as it’s existed.
Bing’s integration into the popular AI chatbot is expected to give users timely and up-to-date search results from the web.
“Now, ChatGPT answers can be grounded by search and web data and include citations so you can learn more—all directly from within chat,” says Yusuf Mehdi, Microsoft’s head of consumer marketing.
Microsoft made the announcement this week at its Microsoft Build 2023 event.
ChatGPT Plus is being rolled out to subscribers starting on Tuesday this week. Microsoft plans to eventually roll it out to everyone else, that’s the free users ‘soon’.
“The new experience is rolling out to ChatGPT Plus subscribers starting today and will be available to free users soon by simply enabling a plugin that brings Bing to ChatGPT,” Mehdi says.
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This is as the race for integrating artificial intelligence (AI) into search engines between Microsoft and Google intensifies. Samsung, following recent rumours that it would be switching to Microsoft’s search offering, recently decided to continue with Google as its default mobile search engine.
Microsoft, ChatGPT’s biggest investor, says since introducing AI-powered Bing and Edge earlier this year, downloads for its Bing mobile app have increased 8x. It says that users have engaged in more than half a billion chats and used Bing Image Creator to create more than 200 million images.
Source: Microsoft Bing Blogs